Sunday, February 9, 2025
More

    Latest Posts

    Free my brother – Kanye West begs Trump to release Diddy

    Controversial American rapper Kanye West has publicly appealed to US President Donald Trump to release imprisoned music mogul Sean “Diddy” Combs. Kanye, who has been...

    I support probe of my father’s tenure – El-Rufai’s son

    Mohammed El-Rufai, eldest son of the former Governor of Kaduna State, Nasir El-Rufai, has said he supports the probe of his father’s administration by...

    Mercy Chinwo close to final resolution with EezeeTee – Singer’s lawyer announces

    Pelumi Olajengbesi, the lawyer for Nigerian gospel singer Mercy Chinwo, has hinted that his client and her former record label boss, EezeeTee, have started...

    Pheelz earns his first gold certification in the United States

    Nigerian music star Pheelz has achieved a career milestone as his 2022 hit single 'Finesse' featuring BNXN received a Gold certification in the United...

    Social media has shattered barriers in the music industry – Joeboy

    In an interview on 3FM, Joeboy underscored the profound influence of platforms like Instagram, Twitter, and TikTok in revolutionizing the way music is created, shared, and consumed.

    Music Documentary of Afro-Funk music in the East tells the stories of its pioneers
    He noted that social media has empowered artists to connect directly with their audience, bypassing traditional gatekeepers and fostering a more democratic environment for artistic expression.

    “Social media has been a game-changer for me and many other artists. It has allowed us to reach a global audience without necessarily relying on mainstream media, record labels, or gatekeepers. Platforms like Instagram and TikTok have become essential tools for promoting our music and engaging with fans in real-time.”

    “Now all of a sudden you can just get into the industry by just posting a cover or a song of yourself singing randomly on your bed and next thing is it is getting millions of views and everybody wants to work with you and connect with you,” he explained.

    Indeed, the rise of social media has democratized the music industry, enabling independent artists to gain exposure and build a loyal fan base without the backing of major record labels with the ability to share music videos, behind-the-scenes footage, and personal updates directly with fans, artists like Joeboy have been able to cultivate a strong online presence and leverage social media as a powerful marketing tool.

    Joeboy also pointed out the drawbacks associated with the platform. He emphasized that while social media provides a platform for self-expression, it also facilitates the creation of a “facade,” where individuals can easily be misled.

    “I can take a picture in front of a jet right now, I won’t say a word, and the next thing bloggers will say Joeboy has bought a jet, and people who do not know me privately will believe it, and if do not see anything they will take it as fact,” he said.

    Latest Posts

    Free my brother – Kanye West begs Trump to release Diddy

    Controversial American rapper Kanye West has publicly appealed to US President Donald Trump to release imprisoned music mogul Sean “Diddy” Combs. Kanye, who has been...

    I support probe of my father’s tenure – El-Rufai’s son

    Mohammed El-Rufai, eldest son of the former Governor of Kaduna State, Nasir El-Rufai, has said he supports the probe of his father’s administration by...

    Mercy Chinwo close to final resolution with EezeeTee – Singer’s lawyer announces

    Pelumi Olajengbesi, the lawyer for Nigerian gospel singer Mercy Chinwo, has hinted that his client and her former record label boss, EezeeTee, have started...

    Pheelz earns his first gold certification in the United States

    Nigerian music star Pheelz has achieved a career milestone as his 2022 hit single 'Finesse' featuring BNXN received a Gold certification in the United...

    Don't Miss

    NBA urges Imo High Court shutdown over safety concerns

    Lawyers in Owerri, Imo State, have called for a one-week suspension of activities at the Justice Oputa High Court due to safety concerns. The Chairman...

    Obi tackles Akande, says #EndSARS narrative, attempt to rewrite history

    The 2023 Labour Party presidential candidate, Peter Obi, has slammed the former governor of Osun State, Bisi Akande, over his allegation that the 2020...

    ‘We are all family’ – Tee Billz makes U-turn, apologises to Toke Makinwa

    Nigerian talent manager, A&R and music executive, Tunji Balogun, best known as Tee Billz, has publicly apologised to media personality and influencer, Toke Makinwa. Tee...

    APC, PDP differ over Amaechi’s power-drunk politicians comment

    Political parties in the country have expressed divergent opinions on the recent comments of former Minister of Transport, Rotimi Amaechi that Nigerian politicians are...

    2baba maintains divorce stand, debunks IG account hack

    Veteran Nigerian singer 2baba has come out to refute the post shared on his Instagram account, which stated that his page was hacked. On the...

    Stay in touch

    To be updated with all the latest news, offers and special announcements.